Sales outreach

Sales outreach

Take control of messaging and costs with your in-house targeted outreach system to get new contacts, discover new prospects and generate a steady flow of leads.

easy. affordable. smart.

Choose one, two or all three packages based on your needs

implement

$ 3,995

per system

A world-class outreach system: In-house

Our team establishes all necessary accounts on your behalf and handles technical configuration. We then show you how to build targeted outreach programs following respectful best practices.

Email infrastructure for up to 5 domains and 5 mailboxes with SPF, DKIM & DMARC, Initiated Domain Warm-up, Initial List Building with Sequence setup, Initial Outreach Strategy with A/B Testing.

SYSTEM STACK: 10,000 monthly records using the Apollo.io B2B database of 275M contacts w 65+ filters & attributes (comparable to ZoomInfo, Clearbit, Lusha, Cogism, Seamless), unlimited outbound sending via SendGrid in conjunction with Google Workspace mail accounts, Phone Dialer, CRM Export (to Salesforce, HubSpot, ATS), and much more…

You can run this system yourself with ongoing billing via 3rd-parties costing a flat $165 per month

optimize

$ 4,995

one-time

Statistics-Driven Outreach That WORKS

Our team works with you to run a month of A/B testing that either confirms your assumptions or identifies your most effective outreach and/or advertising messaging.

ATTENTION: 5-7 Words A/B Optimized to Effectively Evoke Curiosity:
Vehicle= Top Tagline; KPI= OPEN RATE

ENGAGEMENT: 100 Words A/B Optimized to Effectively Trigger Interest:
Vehicle= Optimal Ad Copy; KPI= CLICK-THROUGH RATE

ACTION: Message & Imagery A/B Optimized to Effectively Cause Action:
Vehicle= Targeted Landing Page(s); KPI= ACQUISITION COST

LANDING PAGE(s) CREATION/ MANAGEMENT/ HOSTING. Ultrafast/ Light-Weight load, A/B Variable Messaging sets, A/B Variable Imagery sets, Google Analytics implementation and data collection.

manage

$ 3,695

monthly

Low Touch but In-House

Our team maintains and continues to build, optimize and improve your outreach programs including daily actions.

Outreach 7K

implemented • optimized • fully managed

$ 4,695

monthly

A consistent stream of leads ready to discuss your offering

We launch, optimize and manage an ongoing program of approximately 7,000 monthly touch-points comprised of targeted outreach campaigns that seamlessly transition into warm follow-ups and leads.

Kicks off with ONE MONTH of A/B testing to identify the most effective market messaging for your audience.

RAMPS UP OVER 4 TO 6 WEEKS

ATTENTION: 5-7 Words A/B Optimized to Effectively Evoke Curiosity:
Vehicle= Top Tagline; KPI= OPEN RATE

ENGAGEMENT: 100 Words A/B Optimized to Effectively Trigger Interest:
Vehicle= Optimal Ad Copy; KPI= CLICK-THROUGH RATE

ACTION: Message & Imagery A/B Optimized to Effectively Cause Action:
Vehicle= Targeted Landing Page(s); KPI= ACQUISITION COST

LANDING PAGE(s) CREATION/ MANAGEMENT/ HOSTING. Ultrafast/ Light-Weight load, A/B Variable Messaging sets, A/B Variable Imagery sets, Google Analytics implementation and data collection.

Outreach 4K

implemented • optimized • fully managed

$ 3,195

monthly

A steady flow of referrals for your business

~4,000 monthly outbound touch-points

Kicks off with TWO MONTHS of A/B testing

PACE RAMPS UP OVER 8 TO 12 WEEKS

ATTENTION: 5-7 Words A/B Optimized to Effectively Evoke Curiosity:
Vehicle= Top Tagline; KPI= OPEN RATE

ENGAGEMENT: 100 Words A/B Optimized to Effectively Trigger Interest:
Vehicle= Optimal Ad Copy; KPI= CLICK-THROUGH RATE

ACTION: Message & Imagery A/B Optimized to Effectively Cause Action:
Vehicle= Targeted Landing Page(s); KPI= ACQUISITION COST

LANDING PAGE(s) CREATION/ MANAGEMENT/ HOSTING. Ultrafast/ Light-Weight load, A/B Variable Messaging sets, A/B Variable Imagery sets, Google Analytics implementation and data collection.

Outreach Light

implemented • optimized • fully managed

$ 1,095

monthly

Meet contacts and learn what motivates your audience

At roughly 1,200 monthly outbound touch-points, this package typically coincides product development to gain metrics and know-how with regard to effectively cutting through noise and reaching your audience.

FOUR MONTHS of A/B testing

4 TO 6 MONTH RAMP-UP

ATTENTION: 5-7 Words A/B Optimized to Effectively Evoke Curiosity:
Vehicle= Top Tagline; KPI= OPEN RATE

ENGAGEMENT: 100 Words A/B Optimized to Effectively Trigger Interest:
Vehicle= Optimal Ad Copy; KPI= CLICK-THROUGH RATE

ACTION: Message & Imagery A/B Optimized to Effectively Cause Action:
Vehicle= Targeted Landing Page(s); KPI= ACQUISITION COST

LANDING PAGE(s) CREATION/ MANAGEMENT/ HOSTING. Ultrafast/ Light-Weight load, A/B Variable Messaging sets, A/B Variable Imagery sets, Google Analytics implementation and data collection.